How to get Started With contentgrove in 5 Minutes

contentgrove helps you understand which of your YouTube videos drive the most clicks and conversions to your offers. Set up takes just 5 minutes, and you'll start seeing insights within a few days.

If you want to skip reading, you can also watch our Quick Start Guide video:

1. Connect Your YouTube Account

After signing up, you'll need to connect your YouTube channel to contentgrove. This allows us to sync your video analytics data and automatically update your tracking links.

Steps:

  1. Click "Connect YouTube" on the settings page

  1. Sign in with your Google/Youtube account
  2. Grant contentgrove permission to access your YouTube analytics

  1. Your videos will automatically sync with contentgrove

Why do we needs these permissions?

  1. View YouTube Analytics reports for your YouTube content: This allows us to access your YouTube analytics data, which is used to calculate different metrics in our app.
  2. Manage your YouTube account: This allows us to auto-update tracking links in your video descriptions (if you choose to use that feature).

2. Set Up Tracking on Your Website

To start tracking clicks and conversions, add the contentgrove tracking script to you website. This is just a quick overview. We also created a few in-depth guides for different providers here.

Steps:

  1. Go to Settings → Tracking
  2. Choose our HTML snippet or setup via Google Tag Manager

  1. Add the tracking script to your website HTML <head> section or setup via Google Tag Manager

Note: The script is GDPR-compliant and works automatically with popular consent management platforms. Just make sure to rescan your website for cookies after activating the script.

Verify Tracking Installation

To verify if the snippet is correctly setup, you can go to the contentgrove settings and use the "Verify Tracker" tool. Simply enter the URL of your website and click on "Check Tracker".

If you have any troubles setting up your tracking snippet, feel free to contact our support and we're happy to help.

3. Create Your First Offer

Offers help contentgrove understand which pages to track as landing pages and which pages represent successful conversions.

Steps:

  1. Navigate to the Links & Offers page
  2. Click "Create New Offer"

  1. Fill in the details:
    • Offer Title - Give it a memorable name (e.g., "Storytelling Course")
    • Offer Value - The sales price of your offer (leave blank for free offers without specific value)
    • Landing Page URL - Where you send traffic (e.g., yoursite.com/storytelling ) -> write storytelling (no need to write the full URL)
    • Thank You Page URL - Where customers land after converting (e.g., yoursite.com/thank-you )  -> write thank-you (no need to write the full URL)
    • Matching Type - Choose how contentgrove should match your URLs (includes, exact match, start with, etc.)

  1. Click "Save Offer"

Example: If you're promoting a free ebook, your landing page might be where visitors sign up, and your thank-you page is where they receive the download link. The value would be $0 since it's a free download.

Once you've created an offer, it's time to create trackable links for your YouTube videos. There are currently three modes to generate tracking links:

  1. Single Video - Adds a tracking parameter to one video
  2. Multiple Videos - Adds tracking parameters to all videos that have matching landingpage links (very convenient if you use the same landingpage link in multiple videos)
  3. Replace Links - Replaces old landingpage links with new links and preserves/adds tracking parameters

Next we show you how to generate a link for a single video.

Steps:

  1. Open the Links & Offers page
  2. Select your YouTube video from the dropdown or enter the video link

  1. Enter the landingpage URL of the offer you're promoting

  1. Check "Auto-update Description" if you want contentgrove to update the link automatically in the video's description
  2. Generate the tracking link


Now paste this link into your YouTube video description (if you didn't use auto-update, pinned comment, or anywhere else you direct viewers.

Important: Every link path you generate (e.g. /storytelling) needs to be also defined in an offer, otherwise it won't be tracked.


What happens next? Every time someone clicks your link, contentgrove automatically tracks it. If they complete your offer (reach the thank-you page), it's recorded as a conversion.

5. View Your Analytics

After you someone clicks on your tracking link, the video will appear on your Analytics page. Head to the Analytics page to see your performance at a glance.

What you'll see:

  • Total Clicks - How many times your links were clicked
  • Unique Clicks - How many people with distinct IP addresses clicked your links
  • Total Conversions - How many completed your offer
  • Conversion Rate - Percentage of clicks that turned into conversions
  • Top Performing Videos - Which videos drive the most results
  • And many more...

Pro Tip: Compare different videos to identify what topics and styles resonate most with your audience. Double down on what works!

What's Next?

Now that you're set up, you can:

  • Create multiple offers for different products or services
  • Track performance across all your YouTube videos
  • Optimize your video descriptions based on what converts best
  • Scale your best-performing content

Need help? Click the help icon in the bottom-right corner to chat with our support team, or explore our detailed guides in the help center.

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